Data Entry Guidelines for Customer Relationship Management Systems (CRM)  

Data within a customer relationship management system degrades over time, and the biggest contributing factor is simple human error during data entry. Without established guidelines, users are free to spell, abbreviate, and enter data as they wish, introducing variations that increase duplicates and decrease search and match performance.

This infographic provides a handy set of guidelines to help all of your departments get on the same page and ensure accuracy and consistency within your CRM.