Address Validation & Geocoding
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Inaccurate address data can result in a broad range of inefficiencies and customer communication failures, including unnecessary production and postal expenses, reduced productivity of targeted marketing and sales initiatives, and impaired decision-making based on incorrect information. i/Lytics® PostLocate™, ISI’s CASS Certified™ address validation and geocoding software, ensures address accuracy by incorporating sophisticated cleansing and matching capabilities that ISI developed over 40 years as a world leader in customer data quality. Its integrated data quality capabilities and sophisticated matching algorithms validate and correct addresses against official postal data sources of more than 240 foreign countries and territories. Its optional Geocoding capability strengthens a wide variety of location-based initiatives by assigning rooftop-precise latitude and longitude coordinates to an address record, enabling users to append geographic, census, and demographic data to customer and prospect records. And you can be sure of the quality of the geocoding, since it utilizes data from NAVTEQ, the world’s leading provider of geographic data. i/Lytics PostLocate is an enterprise-wide solution supporting all major mainframe and open systems platforms, as well as all major computing environments — batch, distributed client/server, API, Web interactive and SOAP. PostLocate is a comprehensive address validation and geocoding solution that:
The PostLocate address validation and geocoding solution ensures the accuracy of your customer address data and provides enriched customer information to strengthen a wide variety of business functions, including marketing, sales, site location, distribution, compliance, risk management, strategic planning, and more. |
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