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Innovative Systems' News & Events |
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Press ReleasesInnovative Systems Speaks at Casino Marketing Conference ISI to present session on improving Player Loyalty programs with Customer Data Integration PITTSBURGH, PA – February 22, 2007 – Innovative Systems, Inc. (ISI), a leading global provider of data quality and regulatory compliance solutions, today announced that Stan Wandowicz will be a featured speaker at the Strategic Research Institute’s Business of Gaming conference being held at the Venetian Resort in Las Vegas February 22-23, 2007. The ISI session will present how to leverage Customer Data Integration (CDI) best practices and technologies for improved marketing and sales initiatives. The conference brings together leaders in the Casino and Gaming Industry to discuss the impact of new technologies on Player Loyalty programs. Expanding business and accelerating growth through joint marketing campaigns, promotions, co-branding, and sponsorships will also be discussed. According to SRI, the forum will provide the necessary information for attendees to launch a player loyalty program, or to increase the reach of an existing program, through insightful discussions from seasoned industry pros. The event is targeted to Marketing Directors, Casino Managers, Player Loyalty Directors, and Information Technology managers from the Gaming Industry. For more information on the event, visit the SRI Web site at www.srinstitute.com. About Innovative Systems, Inc. Since 1968, companies worldwide have relied on ISI’s data quality software, systems integration, database solutions and customer information process consulting. The company has set the standard for data quality management in thousands of customer-centric projects utilizing the firm’s services and software for creation and maintenance of customer-centric databases. Innovative Systems is headquartered in Pittsburgh, Pennsylvania, with European offices in London, and representative offices in Brazil, Mexico, the Netherlands, Norway, South Africa, and the Middle East. ISI software supports both UNIX and IBM operating systems in interactive and batch modes. Its screens can easily be adapted to any language, and its software supports Unicode. ISI has completed projects in more than 30 countries in seven natural languages – with additional languages added on demand. The Innovative Systems Web site is located at www.innovativesystems.com. Company Press Contact: Trademark Notice |
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