CONTACT | CUSTOMER PORTAL | SEARCH: 
     

Innovative Systems History

 
 

Since 1968, the story of Innovative has been one of thought leadership — constantly introducing new ideas that are today's industry "best practices." For example, in 1968 Innovative introduced the first use of complex matching and householding technology for fundraising and national political campaign work. Today, the lessons learned in such pioneering efforts enable some of the world's largest retail and financial service companies to provide target marketing, risk management, and improved customer service to their millions of customers.

Developed over time by processing billions of records annually, Innovative's industrial-strength products have proven their value in thousands of applications in more than 30 countries around the world.

Other "industry firsts" from Innovative include:

First heuristic matching software that learns from processed data
First data verification software
First data scrubbing software using a data dictionary
First mainframe online scrubbing
First mainframe online matching
First mainframe online householding
First data quality knowledge base
First auto-generated daily enterprise customer database from disparate application systems
First "super householding"
First customer relationship management system using "social networking"
First open-systems online data quality search engine which households, matches, and super-households
First "influence value" database
First in "super matching" to define non-intuitive, PurposeView™ customer relationships
First fully-integrated solution for data profiling and customer data management.
Contact ISI Please Contact Me Subscribe to ISI News Request Web Demo
 
All content ©2009 Innovative Systems, Inc. All Rights Reserved. If you experience problems with this Web Site, please email the Webmaster.